Written By Reiner Wendland Head of Design Soundwave is a music discovery app with over 1.4 million users worldwide. The app allows users to track their favorite songs, share tunes with friends and discover great new music. Currently at Soundwave, we are working on some improvements for our existing Android app. As head of design, I wanted to share some of my thoughts on how user testing has helped to inform the design of the app. Getting Started When starting the project we established a clear set of objectives. We asked ourselves a few simple […]
Written by Roisin McCormack Head of Community and User Research In January of this year, Soundwave COO, Craig Watson and myself took on the task of creating the company’s first user personas. With months of some serious user research behind us, it was the logical next step and we had already done a lot of the groundwork required. “In user-centered design and marketing, personas are fictional characters created to represent the different user types that might use a site, brand, or product in a similar way.” (Source: William Lidwell; Kritina Holden; Jill Butler (1 January […]
1. People know music better than robots. Let’s face it, when it comes to your tunes, it’s all about your friends and people who understand your infatuation with the latest Disclosure remix or Lana Del Rey album. So while other music services feed you songs based on a complex maths algorithm, we personalize your music discovery by connecting you with like-minded music lovers! 2. Our WhatsApp-style music messenger is pretty fantastic. Haven’t you heard about our new group music messenger? Not only can you create a personalized group to chat about music with your friends, you can also build […]
Ever wondered what intern life at a start up is like? Our stellar interns here at Soundwave HQ are giving you an insight into intern life and what it’s like to work for Soundwave. You’ll hear from Roisin ex Marketing/Community intern – now Community Manager, Colm our Marketing/Community intern and Kilian our Data Analyst intern. We hope you enjoy! Until next time, Team Soundwave
One of our customers didn’t believe that we were genuine when we said we really miss him today so naturally we did this..